NORTH TEXAS REGION

The Region...

  • 4th largest region in the U.S.
  • Comprised of 11 counties
  • Home to 7.6 million people
  • Estimated growth to 10 million people by 2030
  • DFW is now the 2nd busiest airport in the world – not only does it serve the international market, but more importantly once you get here, you can fly out of DFW/Love and reach every other major U.S. market in under four hours
  • Dallas' Arts District is the largest urban arts district in the United States, covering 68 acres
  • Dallas has one of the largest LGBTQ+ populations in the U.S., and the biggest in Texas

CULTURE AND DIVERSITY

If diverse cities comprise a rich tapestry of many different cultures, religions, and lifestyles, count Dallas as one of most richly diverse cities in the country. Dallas, which in 2019 ranked as one of the country’s five most diverse cities, exemplifies a vast melting pot of socioeconomic diversity, cultural diversity, economic diversity, household diversity, and religious diversity. In Dallas, we come together to celebrate our differences. This important convergence of uniqueness and differences is reflected throughout the sights and sounds of the city. Dallas’ authentic arts, music, food, places of worship, historic landmarks, and urban lifestyle all contribute to the city’s makeup, and we wouldn’t want it any other way.

World Cup guests will find the Dallas region to be a one-of-a-kind mix of nouveau sitting beside the time-honored, ranging from the chic to the classical, from the extravagant to the quaint, and from the opulent to the affordable. No matter the preference nor the palette and no matter the budget nor the background, everyone can find what they’re looking for in Dallas.

The Dallas region has ranked No. 1 by the U.S. Census Bureau in new residents for the last four years in a row, and have been in the top three regions for the entire decade. Today Dallas boasts the nation’s fourth-largest metro area in terms of population. The region is a melting pot of cultures, religions, and lifestyles. Dallas consistently ranks as one of the “Top 6 cities for African-Americans,” and the metro area includes the ninth-largest Latino population in the country. More than 300,000 Asians call North Texas home, and the LGBTQ+ community is also among the nation’s largest and the biggest in Texas.

ARLINGTON

The list of must-dos in Arlington reads like a bucket list that you’ll have to experience first-hand to believe.

Arlington is home to massive stadiums, national (and international) events, world-class entertainment and some of the best food you’ll ever eat.

Catch a Dallas Cowboys game at AT&T Stadium, watch the Texas Rangers play at Globe Life Field, cheer on the North Texas Soccer Club, Dallas Jackals Rugby and XFL Arlington Renegades at Choctaw Stadium, or join a watch party or pre-game celebration at Texas Live!. Not to mention the thrills and excitement at Six Flags Over Texas and Hurricane Harbor, plus the anticipated opening of the National Medal of Honor Museum. And that’s just in The District. Experience local eats and drinks, arts and culture, family-friendly adventures to create lasting memories in Arlington. 

DALLAS

It takes a special kind of cooperation among all the regional partners to make Dallas the premier destination for premier events. The Dallas region takes a step back to first and foremost consider the total event experience when working together to develop the very best opportunity for the event, its athletes, and the visiting fans and spectators, no matter where within the region those opportunities lie.

North Texas is a 150 city region including Dallas, Fort Worth, Arlington, Frisco and the cities in between which make North Texas the 4th largest metropolitan region in the United States. More than 7.5 million people call the Dallas-Fort Worth Metroplex home and for many good reasons. The Dallas/Fort Worth area is culturally rich, ethnically diverse and culturally stimulating. With the growing prominence of world-class destinations located within the DFW region it only reiterates the importance of each of the cities within North Texas to present a united front in support of events such as the FIFA World Cup 26™. As each of these cities prepares to work together, the possibilities exist to truly create a FIFA World Cup™ to remember.

FRISCO

National Soccer Hall of Fame

Just 25 minutes north of Dallas, Frisco is the go-to place for sports fun in the DFW Metroplex. Regularly ranked the safest city in the nation by Smartasset, Frisco boasts an environment full of attractions for sports lovers, families, and the everyday visitor. With a boundless calendar of events, more than 400 restaurants, and award-winning resorts and hotels, it’s easy to see why Frisco is known as The City That Plays.  

Home to several professional sports organizations, including the Dallas Cowboys, FC Dallas, Dallas Stars, Frisco RoughRiders, as well as PGA of America’s headquarters, Frisco is the ultimate sports destination.  

Frisco’s own Major League Soccer team FC Dallas takes to the pitch at Toyota Stadium. You can learn about the history of soccer through modern technology at the National Soccer Hall of Fame. It’s an immersive experience for visitors as they try their hand at goal tending through virtual reality, pose for the cup-winning picture, or design your own supporter’s scarf. For American football fans, go behind the scenes of America’s team on a tour of The Star, the World Headquarters of the Dallas Cowboys. Prefer baseball? Frisco is home to the Texas Rangers’ minor league baseball team, the Frisco RoughRiders, who play at Riders Field. The stadium features a “cool” way to watch the game in a lazy river. For golfers, tee off on two 18-hole championship courses at Omni PGA Frisco Resort. The resort also features 13 dining options, four pools, and an entertainment district.  

For the perfect blend of history and entertainment, discover Frisco’s growing museum district. Play on the largest game of Pong at the National Videogame Museum. Inside of the Museum of the American Railroad, check out TrainTopia – a miniature world connected by model trains that bring visitors into a space of appreciation for the rail system. And let your kids try more than 100 different professions such as firefighter and podcaster at KidZania, a city built for kids, and run by kids.  

When it comes to arts and culture, the city has an impressive public arts trail with more than 65 pieces of art displayed, as well as the Texas Sculpture Garden, which is the largest private collection of contemporary Texas sculpture and made publicly available, and plenty of Instagram-worthy murals in the historic Rail District.  

If shopping is your sport, Frisco offers more than 9 million square feet of retail space. Whether you stop at Stonebriar Centre, one of the largest shopping malls in North Texas, or pop into a charming, locally owned boutique, you’re sure to find something that’s just the right fit.  

Alongside Omni PGA Frisco Resort and PGA of America making the north side of Frisco home, Universal Parks & Resorts has announced a first of its kind park and hotel in Frisco. The project will feature a 300-room hotel and a park designed for young children that will host a variety of Universal characters and themes.  

From sports to resorts, to the arts and parks, no matter the way you play, Frisco has something for everyone. 

FORT WORTH

Fort Worth is the 13th-largest city in the United States, known for Texas hospitality and a dozen remarkable districts full of culture and fun. The historic western Stockyards featuring the world’s only twice-daily cattle drive, Billy Bob’s Texas, the world’s largest honky-tonk and the new Mule Alley. A connected downtown with the 37-block Sundance Square entertainment district. The stunning museums of the Cultural District, the Botanic Garden and nearby Fort Worth Zoo.